Initializing SOI
Initializing SOI
For Heads of Corporate Strategy in 2025, the mandate has shifted dramatically. The era of purely theoretical strategy—delivered in static slide decks and disconnected from operational reality—is over. Today, internal consulting and strategy teams are expected to deliver tier-one insights and execution muscle, often with leaner staffs than their external counterparts. You are tasked with turning high-level ambition into measurable programs, yet the 'strategy execution gap' remains the single largest value destroyer in the industry.
According to the Deloitte 2024 Chief Strategy Officer Survey, CSOs are facing unprecedented challenges characterized by disruptive technologies and geopolitical volatility. The pressure is mounting: KPMG's 2025 CEO Outlook reveals that 72% of CEOs have already adjusted their growth strategies to tackle these interconnected challenges, yet the infrastructure to support these pivots is often lacking. While 71% of CEOs are backing AI investment to fuel growth, internal strategy teams frequently find themselves trapped in manual data wrangling and 'Groundhog Day' discovery cycles, where institutional memory is scattered across email threads and local drives rather than leveraged as a strategic asset.
This guide is written for the Head of Corporate Strategy who is tired of seeing deliverables die after the hand-off to operations. It addresses the critical transformation needed to give internal advisory teams the institutional memory and automation layer they have been missing. We will explore how to bridge the gap between the 3-10 year planning horizons—which 90% of firms rely on—and the immediate agility required by today's market. Drawing on data from Deloitte, BCG, and KPMG, this guide provides a blueprint for modernizing the internal consulting function, moving from sporadic project delivery to a continuous, data-driven strategy engine.
The internal consulting and corporate strategy landscape is currently defined by a paradox: the demand for strategic foresight is at an all-time high, yet the operational capacity to deliver it is constrained by legacy workflows and fragmented data. Based on 2024-2025 industry analysis, we see four distinct challenges that prevent Heads of Corporate Strategy from realizing their full value potential.
Internal consulting teams often lack a centralized knowledge graph. According to research on organizational efficiency, significant consulting horsepower is wasted on foundational discovery—re-interviewing the same stakeholders and re-analyzing the same baseline data for every new engagement. Unlike external firms that invest heavily in knowledge management, internal teams often operate in silos. The impact is severe: highly paid strategists spend up to 40% of their time on data wrangling and context gathering rather than insight generation. This scattered institutional memory means that every strategic initiative starts from zero, slowing down time-to-insight and frustrating operating partners who feel they are constantly repeating themselves.
This is the classic 'slide deck trap.' A strategy is formulated, approved by the board, and handed off to operations, where it immediately stalls. Research from The Strategy Institute highlights that successful implementation requires 'actionable clarity' and 'accountability rhythms,' yet most internal strategy functions lack the tooling to monitor execution post-handover. The deliverable is often a static artifact (a presentation) rather than a dynamic workflow. Consequently, the nuance of the strategy is lost in translation. In North America, where speed-to-market is the primary KPI, this gap often manifests as 'initiative fatigue'—too many launched projects with no follow-through. In Europe, where consensus is key, the disconnect often happens during the stakeholder alignment phase, where lack of transparent tracking allows passive resistance to derail progress.
Deloitte's 2025 Global Human Capital Trends report identifies a need for 'stagility'—the ability to maintain stability while remaining agile. For strategy heads, this creates a conflict: you must provide long-term direction (stability) while constantly pivoting based on market signals (agility). The State of Corporate Foresight study reveals that nearly 90% of firms plan within 3-10 year horizons, but market disruptions occur quarterly. Internal teams often lack the dynamic modeling capabilities to adjust scenarios in real-time. They are stuck in annual planning cycles that are obsolete by Q2. This inability to dynamically reallocate resources based on real-time data leads to capital inefficiency and missed market opportunities.
While KPMG reports that 71% of CEOs are backing AI investment, internal strategy teams are often the last to modernize their own operations. There is a profound gap between the AI strategy being recommended to the business and the manual tools used to generate that strategy. Strategy leaders struggle to integrate GenAI into their workflows securely. The challenge is not just adopting tools but shifting the operating model from 'human-only synthesis' to 'AI-augmented insight.' Without this shift, internal teams cannot keep pace with the volume of data required to make evidence-based decisions in a complex regulatory environment, particularly regarding ESG and geopolitical risk.
Solving the execution gap and modernizing internal consulting requires a shift from 'project-based' thinking to 'platform-based' operations. This framework outlines the steps to build a modern strategy engine.
Before you can automate, you must structure. The first step is moving away from disparate documents to a centralized knowledge graph.
Adopting IMD Business School’s 'Strategy Stack' concept allows for integrated decision-making. This involves connecting high-level strategic choices directly to operational workflows.
Move from annual planning to quarterly dynamic reallocation. Utilizing the 'Stagility' concept, create a portfolio view of all strategic initiatives.
Leverage GenAI not just for writing content, but for synthesis and scenario modeling.
| Methodology | Best For | Limitations | Context |
| :--- | :--- | :--- | :--- |
| Agile Strategy | Rapidly changing markets (Tech, Retail) | Can lack long-term coherence if not anchored | Best for execution-heavy phases |
| Scenario Planning | High uncertainty environments (Energy, Logistics) | Resource intensive to maintain multiple models | Essential for risk management |
| Hoshin Kanri | Alignment of goals (Manufacturing, Auto) | Can be too rigid for creative/innovation strategies | Excellent for operational excellence |
Do not just measure 'project completion.' Measure 'strategic realization.'
Transforming your internal consulting function is a change management project in itself. Here is a roadmap for the first 12 months.
You do not necessarily need more ex-consultants. You likely need:
Executing strategy globally requires navigating distinct regulatory, cultural, and market maturity landscapes. A 'one-size-fits-all' approach is a recipe for failure.

While AWS and other providers supply world-class infrastructure for building AI agents, they do not provide the orchestration layer that turns those agents into transformative, cross-functional business outcomes. This missing layer is what separates AI experiments from AI transformation.

The Q4 2025 deal environment has exposed a critical fault line in private equity and venture capital operations. With 1,607 funds approaching wind-down, record deal flow hitting $310 billion in Q3 alone, and 85% of limited partners rejecting opportunities based on operational concerns, a new competitive differentiator has emerged: knowledge velocity.

Your best Operating Partners are drowning in portfolio company fires. Your COOs can't explain why transformation is stalling. Your Program Managers are stuck managing noise instead of mission. They're all victims of the same invisible problem. Our research reveals that 30-40% of enterprise work happens in the shadows—undocumented hand-offs, tribal knowledge bottlenecks, and manual glue holding systems together. We call it the Hidden 40%.
Navigating the technology landscape for corporate strategy requires a discerning eye. The market is flooded with generic project management tools that claim to handle strategy, but few address the specific needs of internal consulting. Here is a neutral assessment of the current tooling landscape.
This is the emerging frontier for internal consulting. These tools ingest documents, emails, and data to create a searchable map of organizational knowledge.
When selecting tools, the Head of Corporate Strategy must ask:
How long does it take to see ROI from modernizing our internal strategy function?
Typically, you can expect efficiency gains within 3-4 months. By digitizing institutional memory, you can reduce the 'discovery phase' of new engagements by 30-40% almost immediately. However, the deeper ROI—measured by 'strategic value realized' (i.e., successful execution of growth initiatives)—usually becomes visible at the 9-12 month mark as the 'Strategy Stack' integration matures and operational teams begin executing against clearer, data-backed mandates.
Do I need to hire data scientists to build a knowledge graph?
Generally, no. In 2025, the trend is toward 'buying' enterprise-ready platforms rather than building custom solutions. Modern Strategy Execution Management (SEM) and Knowledge Management tools come with built-in NLP and entity extraction capabilities. Your team needs a 'Strategy Ops' lead who understands data governance and taxonomy, but you likely do not need a team of data scientists to build the infrastructure from scratch.
How do we handle data privacy and confidentiality with GenAI tools?
This is a critical concern, especially given the sensitive nature of corporate strategy. The best practice is to use 'private instances' of LLMs that are walled off from the public internet. Your data should never train the public model. Ensure your vendor provides SOC2 compliance and specific guarantees that your proprietary strategy data remains isolated. In Europe and APAC, ensure strictly local data residency compliance.
Should internal consulting teams charge business units for their services?
This depends on your organizational culture, but a 'shadow P&L' is often recommended. Even if no actual money changes hands, tracking 'billable hours' and 'project value' helps demonstrate the ROI of the internal function compared to external vendors. It also forces business units to be disciplined about their requests, reducing low-value 'busy work' assignments.
How does the regulatory environment in the EU affect our strategy execution compared to the US?
In the EU, strategy execution is often inextricably linked to ESG and labor regulations. Unlike the US, where you might optimize purely for speed or financial return, EU regulations (like CSRD) require a 'double materiality' assessment. You must account for the impact of your strategy on the world, not just the market's impact on you. This often extends timelines but results in more sustainable, resilient implementation.
What is the biggest mistake Heads of Strategy make when implementing new frameworks?
The biggest mistake is treating strategy transformation as an IT project rather than a culture change. Buying a platform does not fix a broken process. If you implement a new tracking tool but don't change the incentives or the meeting cadence (the 'operating rhythm'), the tool will become 'shelfware.' You must redesign the *conversations* first, then apply the tools to support those conversations.
You can keep optimizing algorithms and hoping for efficiency. Or you can optimize for human potential and define the next era.
Start the Conversation