Initializing SOI
Leadership
Built by builders.
The Builder
Elon Salfati
Founder, CEO
The Engine
David Fialho
Chief of Staff
The Builder
Omer Hochman
Lead Software Architect
The Brain
Benjamin Bar-Gera
AI Engineer
Initializing SOI
We are an AI-Native, Human-First company. We don't just build software to automate tasks; we build sentient infrastructure to liberate human potential.
For the last twenty years, software has demanded more from us. More clicks, more tabs, more maintenance. Instead of making us masters, technology made us administrators.
At Salfati Group, we reject that reality.
The status quo is a bottleneck. We are building the bypass.
We believe in a world where the "drudgery" of work vanishes into the background, handled by sentient agents that understand not just data, but wisdom. We are building for a future where humans are no longer bottlenecks, but architects of new ideas.
We believe in the ultimate freedom of human discovery.
Our mission is to automate the complex by encoding the expert. We are pioneering Sentient Software—systems that engineer themselves to fit your reality.
We capture the tacit knowledge of your best people—their judgment, their heuristics, their edge-case handling—and encode it into agents that act with your standard of excellence.
We don't build tools you have to manage. We build intelligence that clears the path.
We don't just solve problems; we feel them. We embed deeply to understand the friction that keeps you awake at night.
Efficiency is a byproduct. The real metric is Liberation. If we don't give you space to be creative, we haven't succeeded.
"Good enough" is not in our vocabulary. We build for permanence, clarity, and pixel-perfect execution.
Intelligence shouldn't be boring. We bring kinetic energy to every interaction. We build software that feels alive.
SOI is Built with Love in Switzerland.
Our headquarters in Zug is where we focus, craft, and engineer with the privacy and neutrality our heritage is known for. We deploy globally, with a strategic footprint in the United States to serve our enterprise partners.
The Builder
The Engine
The Builder
The Brain